An integrated approach: From SEO to PPC and beyond

Columnist Chris Liversidge shares highlights and insights from two industry events where integrated search marketing was a hot topic this year.

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Load time, static site generators & SEO: How we lowered our own site’s load time by 74%

Google’s upcoming transition to mobile-first indexing, combined with its raised expectation of mobile site performance, should convince site owners to consider static site generation. Contributor Chris Liversidge explains.

The post Load time, static …