The High Five: our searches go on, and on

Turkey, “Titanic” and the pope’s new ride were on our minds this week. Here are a few of the week’s top search trends, with data from the Google News Lab.

Almost time for turkey

As people in the U.S. prepare to gather around the table for Thanksgiving next week, our Thanksgiving insights page has all the trends. Pumpkin pie dominates searches in the U.S., but pecan pie is more popular in the southeast and apple pie is the state favorite in New Hampshire and Massachusetts. A smoked turkey is popular in most states, though some contend it should be roasted, fried or grilled. And Friendsgiving continues to rise in popularity, with searches like “friendsgiving ideas,” “friendsgiving invitations” and “friendsgiving games.”

We’ll never let go

Two decades ago, “Titanic” left an iceberg-sized hole in our hearts, and now it’s coming back to theaters in honor of its 20-year anniversary. In the years since its debut, search interest in “Titanic” reached its highest point globally in April 2012 when Titanic in 3D was released. All this talk of sinking ships made us think about other famous boats—the top searched shipwrecks this week include the Batavia, the Edmund Fitzgerald and the USS Indianapolis.

Hot wheels

The “Popemobile” got an upgrade this week. Lamborghini gifted the Pope a special edition luxury car, which he decided to auction off for charity. Though the Pope is known for his affinity for Fiats, interest in “Pope Lamborghini” zoomed 190 percent higher than “Pope Fiat.” People also searched to find out, “Why did the Lamborghini company give the Pope a car?” and “How much does the Lamborghini that they gave the Pope cost?”

That’s a foul

Searches for “UCLA basketball players” shot 330 percent higher this week when three players returned home after being arrested for shoplifting while on tour with the team in China. The search queries dribbled in: “How long are the UCLA players suspended for?” “Why did China let the UCLA players go?” and “What were the UCLA players stealing?”

All about the music

With hits like “Despacito” and “Mi Gente” taking over the globe this year, the Latin Grammys last night were a hot ticket. People searched “How to watch the Latin Grammy awards online,” “What time are the Latin Grammy awards on?” and “How does music qualify for a Latin Grammy award?” Of the nominees for Record of the Year, “Despacito,” “Guerra,” and “Felices Los 4” were the most searched.

The High Five: Just like the movies—breakfast at Tiffany’s and uniting with wizards

Grab your holiday beverage and check out this week’s trends, with data from the Google News Lab.

It’s that time of year

Starbucks holiday drinks are in full swing (or swig, in this case). People are searching about the “buy one get one free” deal happening this weekend, trying to find out “what drinks are included in the Starbucks BOGO?” and “what time is Starbucks buy one get one free?” Some may be surprised that the fall favorite Pumpkin Spice Latte is missing from the list of most-searched Starbucks drinks this week, which includes hot chocolate, peppermint mocha and flat white.

I’ll take a coffee and a croissant

Starting today, you can actually eat breakfast at Tiffany’s. With the opening of Tiffany and Co.’s “Blue Box Cafe” in New York, people are are searching, “How much would breakfast at Tiffany’s cost,” and “What was Audrey eating in Breakfast at Tiffany’s opening scene?” The most searches are coming from New Yorkers themselves, followed by Holly Golightly fans in New Jersey and Maryland.

Wands Phones at the ready

Where can you find fantastic beasts? In your own backyard (no matter what House you’re in). In 2018 Niantic will debut a Harry Potter augmented reality game called Wizards Unite, in the style of Pokemon Go. The Muggles among us have been searching: “Harry Potter Wizards Unite come out?” and “Is Harry Potter Wizards Unite real?” Harry himself, Hermione Granger and Voldemort were the most-searched characters this week, while Slytherin prevailed over Gryffindor as the most-searched House.

Elle Woods and Rachel Green come together

This week, Reese Witherspoon and Jennifer Aniston announced they will co-star in and executive produce a series about the lives of two morning TV anchors. Fans are wondering, “What have Jennifer Aniston and Reese Witherspoon been in together?” and “Are Reese Witherspoon and Jennifer Aniston friends?” Though this latest venture will be a TV series, people are searching for the actresses’ movies this week too. “Just Go With It” was Jen’s most-searched movie, and Reese’s was “Home Again.”

A Little Bit Country

On Wednesday, country music stars came together for the 51st annual CMA awards. Despite Garth Brooks’s lip-sync snafu, fans remained most interested in the winners (search interest in “CMA Award winners” was 520 percent higher than “CMA lip sync”). The most searches for CMA awards came from Tennessee, Kentucky and Alabama; and Taylor Swift, Garth Brooks and Chris Stapleton were the most searched CMA winners.

The High Five: searches for New York, and other trending topics of the week

Here are a few of the week’s top search trends, with data from the Google News Lab.

Attack in New York

This week people turned to Google for more information about the New York terrorist attack—carried out by a man from Uzbekistan—that claimed the lives of eight victims. Top questions from people around the U.S. were, “What happened in New York?” “Where was the New York terrorist from?” And “Who died in the NYC attack?” Two of the top questions from New Yorkers themselves were: “How to mark yourself as safe on Facebook” and “Where is Uzbekistan located?”

What’s old is new

Approximately 4,500 years after the Pyramid of Giza was built, scientists have discovered a hidden 100-foot space within the Great Pyramid. People in South Dakota, New Mexico and Montana searched the most about the discovery, with top questions like, “Can you go inside the Great Pyramid?” “Which Pharaoh was the Great Pyramid built for?” and “How did the Egyptians build the pyramids?”

Be Prepared

In the circle of life, classic movies get remade. This week, Disney announced the cast of the new live-action “Lion King” movie, and search interest in “The Lion King” rose 1,700 percent. The most searched “Lion King” cast members were Beyoncé, Donald Glover, John Oliver, Keegan-Michael Key and Seth Rogen, while Simba and Pumbaa were the most searched characters.

Having a cow over emoji

A Twitter debate this week proved that some people have beef with Android’s cheeseburger emoji. People grilled Search with these top questions: “What is wrong with the cheeseburger emoji?” “Why is there a cheeseburger emoji?” and “What is the controversy over the cheeseburger emoji?” For those communicating in non-food emoji, the top searched emoji this week were  and .

A little birdie told us …

“The Lion King” isn’t the only comeback in the news this week. Tiger Woods announced he’s returning to golf following his back fusion surgery later this year. People are more interested in his resurgence than his surgery: search interest in “Tiger Woods return” swung 420 percent higher than “Tiger Woods surgery,” with top questions like “When was Tiger Woods’ last tour victory?” and “How many major championships has Tiger Woods won?”

 

The High Five: searches for an expanding universe

This week’s trends—with data from Google News Lab–have something for everyone: science experts, history buffs, baseball fans, music aficionados and dog lovers.

Mind-expanding, relatively speaking

Stephen Hawking’s doctoral thesis made news this week (and was searched 1,000 percent more than “Stephen Hawking IQ”) when the Cambridge Library made PDF files of the thesis available for download from its website. The document crashed the university’s open-access repository and led to top searches like, “How many pages is Stephen Hawking’s thesis paper?” “What is in Stephen Hawking’s thesis?” and “How to get a copy of Stephen Hawking’s PhD thesis.”

That’s a big file cabinet

American history buffs and conspiracy theorists alike waited in eager anticipation for yesterday’s release of the JFK Files, a set of more than 2,800 government files about the assassination of former President John F. Kennedy. People wanted to know where the files are, what time they were being released, and where to download them—and “JFK Files” were searched nearly 700 percent more than “JFK assassination.”

Next in the lineup, the World Series

The Los Angeles Dodgers hosted the Houston Astros in the first two games of the World Series this week. The series may be tied, but the Astros were searched 121 percent more than the Dodgers (the most search interest in the Dodgers comes from the West Coast, where as the Astros have the Midwest and East Coast). Here are the top questions that fans threw out there: “Who won game 2 of the World Series?” “How many World Series have the Dodgers won?” and “When was the last time the Astros won the World Series?”

More like Idita-roid

This week, a doping scandal was uncovered at the Iditarod, the world’s most famous dog race which takes place in Alaska. Several dogs tested positive for Tramadol, an opioid pain reliever. In light of the news, people searched to find more about the race itself: “When was the first Iditarod?” “How many dogs run in the Iditarod?” and “Who won the 2017 Iditarod race?” For those looking for non-doping dogs on the internet, the most-searched breeds this week were pit bull, German shepherd, and golden retriever.

Feeling blue, singing the blues

New Orleans jazz musician Fats Domino died earlier this week at the age of 89. Search interest in the musical legend increased nearly 32,000 percent on the day of his death, with top searches like, “How old was Fats Domino?” “How did Fats Domino die?” and “Which songs did Fats Domino sing?” The most searched Fats Domino songs over the past week were “Blueberry Hill,” “Ain’t that a Shame,” and “Blue Monday.”

The High Five: this week’s trends have a sweet tooth

A celebrity baby on the way, a sidelined NBA player, and ice cream for dessert: here’s a look at the week’s top-searched trends, with data from the Google News Lab.

Sing us a lullaby, you’re the Piano Man

Search interest in “Billy Joel age” went up nearly 8,000 percent this week after it was announced that the 68-year-old musician and his wife Alexis are expecting a child. Age was top of mind in the other searches as well: people asked “How old is Billy Joel’s wife?” and “How old is Billy Joel’s daughter?” as well as “How many children does Billy Joel have?”

I scream, you scream, we all search for the Museum of Ice Cream

After it it was reported that sprinkles from San Francisco’s Museum of Ice Cream (the interactive, social media-friendly art installation that’s already swept Los Angeles) have been found all around the city, search interest in “Museum of Ice Cream” rose nearly 5,00 percent. People are searching for the scoop: “How much are Museum of Ice Cream tickets?” “Who created the Museum of Ice Cream?” and “How to start something like the Museum of Ice Cream?” (Apparently it takes a lot of sprinkles.) And while we’re dishing out the ice cream trends … the top-searched types of ice cream this week were “rolled ice cream,” “mochi ice cream,” and “vegan ice cream.”

NBA season tips off

After Boston Celtics forward Gordon Hayward fell to the floor with a fractured tibia and dislocated ankle on Wednesday (the first night of the NBA season), people searched: “How long will Gordon Hayward be out?” “How long does a fractured ankle take to heal?” and “How long is Gordon Hayward’s contract with the Celtics?” After the injury, search interest in Gordon Hayward shot up nearly 52,000 percent—making him the most searched NBA player on opening night (followed by LeBron James, Kyrie Irving and Steph Curry).

Let them eat (10-foot) cake

Rapper Gucci Mane had an extravagant wedding this week, and the highlight was a 10-foot-tall $75,000 cake, prompting people to search: “How much was Gucci Mane’s wedding?” “Where was Gucci Mane’s wedding?” and “Who was at Gucci Mane’s wedding?” (Hopefully enough people to eat all that cake.) While the decadent dessert may have raised questions about the rapper’s fortune, interest in “Gucci Mane wedding” was searched 2.5 times more than “Gucci Mane net worth.”

I’m feeling spooky

In the weeks leading up to Halloween, some have existential questions about the holiday (the top searched question was ”Why do people wear costumes for Halloween?”), while others are focused on finding the perfect costume: “What should I be for Halloween?” “How to make a Halloween costume?” and “What is the most popular Halloween costume?” We’ve got the last question covered—Google’s Frightgeist can tell you what people around the country or in your own hometown are searching for this Halloween.

The High Five: what people are searching this week

Here are a few of the week’s top-searched trends, with data from the Google News Lab.

Las Vegas

Many are still coming to terms with the tragic Las Vegas shooting that claimed the lives of 59 people and injured hundreds more. A few of the most-searched questions about the shooting were “What gun was used in the Las Vegas shooting?” “How long did the Las Vegas shooting last?” and “How many people died in the Las Vegas shooting?” After the shooting occurred, search interest in “gun control” went up more than 3000 percent, compared to the previous week.

Saying goodbye to a legend

Iconic guitarist Tom Petty passed away this week. When the news broke, people searched “Is Tom Petty really dead?” “How old was Tom Petty?” and “Why did Tom Petty die?” Meanwhile, search interest in “Tom Petty songs” reached an all-time high. On the day of his death, the artist’s most searched songs were “Free Fallin,’” “Wildflowers,” “American Girl,” “I Won’t Back Down,” and “Home.”

Give the people what they want

McDonald’s is bringing back its famed szechuan sauce—originally introduced for a limited time in 1998—after it was the subject of a “Rick and Morty” episode back in April. Fans of the show and the sauce are searching “Which McDonald’s have szechuan sauce?” “When does szechuan sauce come back?” and “Is szechuan sauce good?” Search interest in Rick and Morty’s “‘Szechuan sauce episode” dipped 780 percent lower than “Szechuan sauce locations.” Other top searched dipping sauces from McDonald’s include honey mustard, Sriracha Mac Sauce and spicy buffalo.

Not loving this one

“Love is not an ingredient.” This was a top search this week, and apparently the FDA agrees. They told a bakery in Massachusetts to remove “love” from its list of ingredients in a popular brand of bread for fear of “deceptive labeling.” Love may not be allowed on the ingredient label,  but other top trending ingredients this week were szechuan sauce (thanks, McDonald’s), mooncake ingredients, shepherd’s pie ingredients, and Hollandaise ingredients.

Sky aglow

This Thursday marked the first October Harvest Moon since 2009, and the next one is predicted to reappear in 2020. People searched to find out when the October Harvest Moon was happening, how to see it and “what planets are surrounding the October Harvest Moon?” The top regions searching for October Harvest Moon were Maine, Rhode Island and Oregon.

The High Five: insights on the top search trends of the week

This week people searched for free coffee, the death of a media mogul, help with IKEA tasks and new wheels from Ford. And as Puerto Rico reels from the devastation of Hurricane Maria, people want to know how they can help. Here are the top trends of the week, with data from Google News Lab.

Hurricane Maria

Puerto Rico continues to grapple with the aftermath of Hurricane Maria, which left many without power and desperate for food, electricity and communication services. People in the U.S. continue to search for “hurricane donation” (interest went up 185% this week), as well as “How powerful was Hurricane Maria?” “How to donate to Puerto Rico” and “What is the Jones Act?” (A law that was waived to get relief to Puerto Rico quicker). The top regions searching for Puerto Rico were Florida, Connecticut and New Jersey.

Caffeine fiends

Wake up and smell the coffee—it’s National Coffee Day! And everyone is after the free java, with searches like, “Is Starbucks doing anything for National Coffee Day?” “Who gives free coffee on National Coffee Day?” and “What is National Coffee Day at Dunkin Donuts?” Cold brew coffee, butter coffee, and Irish coffee (for those starting early…) are the most searched types of coffee this week.

RIP Hef

Hugh Hefner passed away this week at the age of 91. Upon hearing the news, people searched to find out more about Hefner’s fortune and infamous love life: “How much was Hugh Hefner worth?” “Who gets Hugh Hefner’s money?” and “Who was Hugh Hefner married to?” Hefner will be buried next to Marilyn Monroe, Playboy’s first cover girl (search interest in Monroe went up 570% this week as well).

But will they assemble the meatballs, too?

This week, two of the top searched questions about IKEA were: “How to build IKEA Tarva nightstand” and “How to remove IKEA drawer front.” Well, now you can get some help with that. This week, IKEA closed a deal to buy the online errand company TaskRabbit so that the dreaded phrase “assembly required” will become slightly less scary. Those who are keen on IKEA are searching the most for dressers, desks, rugs, kitchen cabinets and beds.

Riding in style

Ford is getting revved up with its new F-450 Super Duty Limited truck, which can cost as much as $100,000 and tows 15 tons … talk about luxury. Search interest for the new truck went into overdrive—“Ford Truck” was searched 2000% more than “Ford SUV.” People are doing their due diligence on the Super Duty, searching “Where is the F-250 Super Duty made?” “What is the MPG of a Ford Super Duty Diesel?” and “What roof bars fit a Ford Super Duty?”

The High Five: Searching to help Mexico City and other top trends this week

Each week, we take a look at the most-searched trends (with help and data from the team at Google News Lab). Here are a few top trends from this week:

Mexico City earthquake

A fatal earthquake rocked Mexico City this week, and people turned to Google to find out how they can aid the recovery. Two of the top questions in the U.S. were “What fault line is Mexico City on?” and “Where to donate for the earthquake in Mexico?” Those questions were both in the top five searched questions in Mexico City as well, along with “What is needed in the shelters?” and “Where is the school that collapsed from the earthquake?”

From court to screen

Wednesday marked the anniversary of the famed tennis match between Billie Jean King and Bobby Riggs, and starting today, Emma Stone and Steve Carell portray them on the big screen. The release caused a racket in Search: Interest in “women’s tennis” spiked 140 percent higher than “men’s tennis.” (Game.) Billie Jean King was searched 230 percent more than Bobby Riggs. (Set.) And interest in Emma Stone was 290 percent higher than Steve Carell (match!).

Demagor-gone searching

One a scale from one to Eleven, how excited are you for “Stranger Things” season two? Unless you’ve been trapped in the Upside Down, you know that the show is coming back soon. We’ll help you out with a few of the top-searched questions this week: “When is season 2 of Stranger Things coming out?” (October 27), “Who went missing on Stranger Things?” (RIP Barb), and “How many Emmys did Stranger Things win?” (Zero.) It may have lost to “Handmaid’s Tale” at the Emmy’s, but it’s spooking the competition in other ways—“Stranger Things costume” was searched 1,040 percent more than “Handmaid’s Tale costume” in the last week. There’s only a few weeks to go, so get your Eggos ready.

Will it be a Graceful comeback?

Fans thought they said goodbye to “Will & Grace” in 2006 but now they’re searching, “What time will Will & Grace be on Hulu?” That’s right, the beloved NBC series is making a comeback on Hulu next week (all one hundred and ninety four episodes are now on Hulu as well). Other popular questions include, “How many episodes are there in Will & Grace season 1?” and “Is Leslie Jordan returning to the Will & Grace reboot?” (Karen Walker isn’t happy about that one.) There are a lot of “Will & Grace” lovers in Rhode Island, Iowa and North Dakota, the states that searched the most for the show this week.

Flu fighters

Flu season is around the corner, and people are aching to learn more. Search was congested with lots of queries, but the top ones were: “How long is a flu shot good for?” “How bad is flu season this year?” and “How to stay healthy during flu season? People are searching the most for “stomach flu,” followed by “keto flu.” Top regions searching for “flu season” were Delaware, North Carolina and Louisiana.

The High Five: the red carpet, a football field and other places visited in Search this week

Our trends this week center around a night of awards, a month of celebrations, and a lifetime of friendship. Read on for more top-searched trends, with data from the Google News Lab.

The day all your binge watching pays off

While Hollywood stars prepare their acceptance speeches for Sunday’s 69th annual primetime Emmy Awards, others are searching: “Which child actor has the most Emmys?” “Why isn’t Game of Thrones nominated for Emmys?” and “What TV show won the most Emmys?” There’s no telling who will take home that coveted golden statue, but so far, Donald Glover, Elisabeth Moss and Kevin Spacey are the most-searched nominees for lead actor/actress.

Now that’s true friendship

Pop star Selena Gomez revealed that she took time out of the spotlight this summer for a kidney transplant related to lupus. Search interest for Francia Raisa, Selena’s longtime friend who gave her the kidney, went up more than 9,000 percent this week. People turned to Google to find out how the pair of BFFs met and ask “Why did Selena Gomez need a kidney transplant?”

The ruling on the field is a fumble

If you didn’t already know who Sergio Dipp was, you probably do now—assuming you’re one of the many people who searched “Who is Sergio Dipp?” this week. The ESPN broadcaster made his Monday Night Football debut and stumbled through an awkward sideline report during the Broncos/Chargers game. Sergio’s tweet about newfound notoriety prompted us to look for other top searches about the topic of fame. Fame-seekers want to know “How to get Instagram famous,” “How did Adele become famous,” and “What is Benjamin Franklin famous for?” (One thing we know for sure: He did it without Instagram!)

Let’s look at the (Equi)facts

Last week’s Equifax data breach—which may have compromised the personal information of 143 million Americans—raised lots of questions about security. Search interest for “credit freeze” reached all an-time high this month, with related questions like, “What is the difference between a fraud alert and a security freeze?” and “How do I freeze my credit?” Specifically related to the Equifax breach, people are searching “How to find out if I was affected by Equifax?” and “How do I freeze my credit report Equifax?”

Hispanic Heritage Month

Today is the first day of National Hispanic Heritage Month, a celebration of people and cultures hailing from Spain, Mexico, the Caribbean and South America. Top queries about the month-long tribute include: “How does the White House celebrate Hispanic Heritage Month?” “Who first declared a Hispanic Heritage Month?” and “Why is Hispanic Heritage Month celebrated on September 15?” Google is celebrating too—check out our Arts & Culture Exhibit and our Keyword series featuring some of our amazing Hispanic Googlers.

The High Five: Hurricane Irma, DACA and the Pope—search trends from this week

Each week, we take a look at the most-searched trends (with help and data from the team at Google News Lab). Here are a few top trends from this week:

Hurricane Irma

Irma was on the minds of many throughout the week, as the hurricane devastated the Caribbean and headed toward the U.S. As Florida braces for impact, people are searching for how to prepare—top searches in Florida include “how to board up windows” and “how to install hurricane shutters.” Floridians are also searching for where they can stock up on supplies like sandbags and water. Across the U.S., top queries include, “Where has Hurricane Irma hit?” “How wide is the eye of Hurricane Irma?” and “How to volunteer for Hurricane Irma?”

DACA

President Trump’s administration rescinded DACA (Deferred Action for Childhood Arrivals), which provides legal protection for immigrants—known as “Dreamers”—who came to the U.S. unlawfully as children. People searched for more information about the legislation, as well as information about how to take action. The top three questions about DACA were: “What to say to senators about DACA?” “When was DACA set to expire?” and “What do DACA recipients receive?” The top three states searching for DACA—Arizona, California and New Mexico—are ones with high populations of Dreamers.

On a lighter note

This week, celebrity news was ready to pop with baby announcements. Two celebrity couples—Kim Kardashian and Kanye West, and Princess Kate and Prince William—are expecting baby number three. Top searches for Kim and Kanye were about Kim’s surrogate, and people wanted to know who the surrogate is, why they’re using one, and how much they’re paying her. As for William and Kate, people are curious about the ages of the parents as well as the ages of their babies. If all this baby talk has you wondering about popular names these days, the top searched baby names this week were James, Isabella and Michael.

“Wow, in front of the Pope!”

That’s how the head of the Catholic Church responded when a young man proposed to his girlfriend during a papal audience. Bold move. People were searching about the proposal and for other Pope-related information like, “How long has the Pope been the Pope?” and “What country did the Pope recently visit?” And speaking of proposals … the top “how to’s” related to proposals include: “How to know if you should propose, “How to get your boyfriend to propose,” and “How to tell if he’ll ever propose.” Not sure Google (or the Pope) can help answer that one.

Roses are red, chocolates are ruby

The final trend of the week ends on a sweet note. Swiss company Barry Callebaut debuted a new natural ruby-colored chocolate this week, and chocolate lovers must know: “Where to buy ruby chocolate? “What variety bean is used in ruby chocolate?” and “Is Ruby chocolate vegan?” Other than pink chocolate, top searched pink foods this week were “pink drink Starbucks,” “pink moscato” and “pink champagne.”