What SEOs need to know about Baidu in 2017

Interested in breaking into the Chinese search market? Columnist Hermes Ma shares some recent Baidu updates, along with SEO advice for those trying to rank in the Chinese search engine.

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Baidu SEO: How to optimize for China’s biggest search engine

Speak to pretty much anyone about SEO and the rhetoric will largely be in regards to the “Big G”. But there are countries in the world where Google is not king, and one of them is China. If you want to optimize for the world’s biggest economy, here’s what you need to know about Baidu, China’s primary search engine.