Bing launches 2017 Black Friday ads, expands list of delivery services for package-tracking search feature

Bing also announced new weather and sports-related search updates and a photo contest.

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SEO in 2018: What’s hot, what’s not?

Voice search. AMP pages. Gap analysis. Algorithm updates. Local SEO. SEO is constantly changing, and what worked well last year may not work at all now. With new technologies and new rules constantly evolving, it’s critical to stay on top of the latest developments. In this webinar, we’ll sit down…

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Google Manual Actions: Frequently asked questions and their answers

Contributor Kaspar Syzmanski addresses some of the most commonly raised questions and issues regarding Google penalties.

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3 strategic goals SEO consultants should fulfill

Columnist Ryan Shelley discusses the three essential goals any SEO campaign must achieve: visibility, traffic and ROI.

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3 case studies of duplicate content consolidation

Columnist Chris Long shares examples of how he addressed duplicate and similar website content to improve organic search performance for his clients.

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Voice search: Content may be king, but context is queen in the new voice-first world

Yext VP of Industry Insights Duane Forrester discusses his new e-book, “How Voice Search Changes Everything,” and what marketers can do to adapt and compete.

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CEO who forged court order to get Google to remove defamation faces prison

Contributor Chris Silver Smith tells the lamentable story of a sophisticated reputation attack and a victimized company led to take desperate steps to recover.

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Local ranking factors study finds reviews, organic SEO best practices boost local visibility

This is the second year of the LocalSEOGuide ranking factors study, performed in conjunction with UC Irvine.

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Google changes info command search operator, dropping useful links

The info search operator is the latest Google search feature to have changed, possibly for the worse.

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Has AI changed the SEO industry for better or worse?

Columnist Jayson DeMers explores the impact of Google’s shift toward machine learning and discusses what the future will look like for search professionals.

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