Siri, Safari and Google Search: What does it mean for marketers?

Columnist Jim Yu explains how Apple’s recent announcements and updates to Siri and Safari have had a major impact on the search marketing industry.

The post Siri, Safari and Google Search: What does it mean for marketers? appeared first on Search Engi…

‘Ask Me Anything’ with Google’s Gary Illyes at SMX East

Have questions about Google’s stance on organic rankings? On featured snippets? On the mobile-first algorithm? Get answers in contributor Eric Enge’s recap of this informative session at Search Engine Land’s recent conference.

The post ‘Ask Me Anything’ with Google’s Gary Illyes…

Please visit Search Engine Land for the full article.

13 outdated SEO tactics that should terrify you

In the spirit of Halloween, columnist Jeremy Knauff shares some frighteningly outdated SEO tactics that simply won’t die!

The post 13 outdated SEO tactics that should terrify you appeared first on Search Engine Land.

Please visit Search Engine Land f…

Google searches now correspond to user location instead of domain

Users can still change their search settings to select a country service if desired.

The post Google searches now correspond to user location instead of domain appeared first on Search Engine Land.

Please visit Search Engine Land for the full article…

Tips to troubleshoot your technical SEO

Stumped by a technical SEO issue? Columnist Patrick Stox has some tips and tricks to help you diagnose and solve some common problems.

The post Tips to troubleshoot your technical SEO appeared first on Search Engine Land.

Please visit Search Engine L…

All Google Manual Penalties Explained from SMX East

Eric Enge shared insights at the “All Google Manual Penalties Explained” session. 

The post All Google Manual Penalties Explained from SMX East appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google’s mobile-first index has rolled out for some sites & will be implemented very slowly

Gary Illyes from Google would not give us any timelines, but the rollout of the mobile-first index is going well, and a blog post about the process should be out soon.

The post Google’s mobile-first index has rolled out for some sites & will be implemented very slowly appeared first on…

Please visit Search Engine Land for the full article.

SEO Ranking Factors in 2017: What’s Important and What’s Not

What are the most crucial search engine ranking factors these days? Panelists at SMX East discussed their findings and provided practical advice for putting this data into action.

The post SEO Ranking Factors in 2017: What’s Important and What’s Not appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Nofollow links are not useless: Earning them Is central to good SEO

Some SEOs discount nofollow links, but contributor Pratik Dholakiya argues such an approach could result in many missed opportunities.

The post Nofollow links are not useless: Earning them Is central to good SEO appeared first on Search Engine Land.

How to use long-tail keywords to build your short-tail rankings

Some SEO professionals may advise you not to bother chasing rankings for competitive keyword terms, but columnist Stoney deGeyter believes you can build your authority for these keywords over time by focusing on the long tail.

The post How to use long…