A brief history of Google’s most important local search updates

How has Google’s local search changed throughout the years? Columnist Brian Smith shares a timeline of events and their impact on brick-and-mortar businesses.

The post A brief history of Google’s most important local search updates appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Ignoring these 6 SEO strategies could come back to haunt you

Sure, they’re scary, but sometimes it’s worth putting on a brave front. Contributor Sherry Bonelli demystifies techniques that can yield sweet treats.

The post Ignoring these 6 SEO strategies could come back to haunt you appeared first on Search Engi…

Markets with home service ads: Service-area businesses are coming back to the local results

There’s good news and there’s bad news in the local service-area business space. Contributor Joy Hawkins brings us up to date.

The post Markets with home service ads: Service-area businesses are coming back to the local results appeared first on Sear…

Local SEO: 7 Google My Business questions asked and answered

At first glance, Google’s offering for local businesses might appear fairly simple. But questions inevitably arise. Contributor Sherry Bonelli explains the nuances and offers answers.

The post Local SEO: 7 Google My Business questions asked and answe…

Are Home Service Ads the death of home-based businesses on Google?

Google is expanding their Home Service Ads across more and more cities in the US, and some home-based business owners are worried. Columnist Joy Hawkins explains how this move impacts these businesses and what they can do to combat a loss of local sear…

Google is making strides with Google My Business 

Though Google My Business isn’t perfect, columnist Brian Smith believes that recent updates and added features illustrate Google’s commitment to making the platform work for local business owners.

The post Google is making strides with Google My Business  appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

August 22, 2017: The day the ‘Hawk’ Google local algorithm update swooped in

Have you noticed a recent shift in Google’s local search results? Columnist Joy Hawkins shares everything you need to know about the ‘Hawk’ update, which seems to have killed some of the changes we saw with Possum.

The post August 22, 2017: The day the ‘Hawk’ Google local algorithm…

Please visit Search Engine Land for the full article.

6 things you need to know about Google’s Q&A feature on Google Maps

Noticed the new “questions & answers” section in Google Maps app listings? Columnist Joy Hawkins shares her observations about this helpful new feature.

The post 6 things you need to know about Google’s Q&A feature on Google Maps appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google says we don’t need no stinking location modifiers… or do we?

Google recently stated that users are beginning to drop location qualifiers when searching for local businesses. But is it time for local SEOs to stop focusing on these terms? Columnist Andrew Shotland discusses.

The post Google says we don’t need no stinking location modifiers… or do…

Please visit Search Engine Land for the full article.