Moving to HTTPS? Don’t miss this unique opportunity!

Google recently announced that forms on web pages over HTTP will be marked as ‘not secure’ in Chrome starting this month. Columnist Fili Wiese believes this presents a good opportunity to make the switch to HTTPS — and that webmasters can take advanta…

Targeting featured snippet and ‘People also ask’ SERP features

Wondering how to obtain the elusive “position zero” in Google search results? Columnist Marcus Miller discusses how to target answer boxes and related questions.

The post Targeting featured snippet and ‘People also ask’ SERP features appeared first on Search Engine Land.

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Canonical tags gone wild

What happens when canonical tags get out of control and how can you rein them in? Columnist Patrick Stox shares his findings and insights.

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7 on-site SEO problems that hold back e-commerce sites

Is your e-commerce site experiencing weak organic traffic? Columnist Pratik Dholakiya shares some common issues that impact SEO for online retailers and offers a few suggestions.

The post 7 on-site SEO problems that hold back e-commerce sites appeared…

The non-developer’s guide to reducing WordPress load times up to 2 seconds (with data)

Wondering where to start with page speed improvements? Columnist Tom Demers shares how he tackled page speed improvements on several WordPress sites without (much) input from a developer.

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SEO content strategy: How to grow visits by 300% in one year

Creating great content isn’t enough to achieve great SEO results in and of itself. As columnist Andrew Dennis demonstrates, there is a lot that goes into a truly effective content strategy.

The post SEO content strategy: How to grow visits by 300% in …

3 ways to improve link equity distribution and capture missed opportunities

You’ve worked hard to accumulate as much link equity as possible from external sources, but is your internal linking structure diluting that equity? Columnist Chris Long details how to reclaim your lost link value.

The post 3 ways to improve link equi…

Google is making strides with Google My Business 

Though Google My Business isn’t perfect, columnist Brian Smith believes that recent updates and added features illustrate Google’s commitment to making the platform work for local business owners.

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SEO 101: Which URL versions to add to Google Search Console

Can you really afford to miss out on free technical data about your website’s performance in Google search results? Of course not! Contributor Fili Wiese explains how to set up your website in Google Search Console to make it work to your advantage.

T…

How long does it take to deindex low-quality or thin content published by accident? [case study]

Is mistakenly published content impacting your site’s SEO performance? Columnist Glenn Gabe shares a case study detailing how to fix this issue — and how long it may take to resolve once fixed.

The post How long does it take to deindex low-quality or…